Beteendelabbet x Protein Revolution

An exciting viral social media guerrila experiement with tens of thousands of views across platforms.

What we achieved:

Beteendelabbet & Protein Revolution asked us to capture an exciting experiment taking place at Way Out West Festival in Gothenburg.

As part of this shoot the client was keen to create content in both Swedish and English and as such we deployed a bilingual production team, crew and post-production team to capture and bring to life content for both local and global audiences.

We created:

1x Main Presenter-Led Film - that tells the full story of the campaign in an entertaining way for online audiences that can be taken to trade shows and events and to sit on the campaign website
1x Swedish Social Media Film - told through amazing contributor reactions and trendy on screen graphics that received more than 40,000 views in less than 48 hours on Instagram alone
1x English Social Media Film - to allow content for an international audience and cross borders with their messaging (to be released soon)